Competitor research
Know what your competitors say, sell and post
Research competitors across their websites and social presence.
Up to five competitors from their public websites, or three from their recent LinkedIn posts, in one designed report with a sources appendix.
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What goes in, what comes out
Competitor research, from start to finished work
What you give it, what it does with it, and what you get back.
What you bring
- Format
- Competitor websites (optional)
- Competitor websites (optional)
- Put us on the map too (optional)
- What you want to learn (optional)
- Score us too (optional)
- What you want to learn (optional)
What you get
- One branded, designed report with a sources appendix
What it does
- Competitor research: Up to five competitors (six companies with yours): their messaging, product, audience and latest news, in one designed report with company sections, a landscape map and a sources appendix.
- Competitor social review: Up to three competitors (four with yours), ten recent LinkedIn posts each with what every post earned: who gets the attention, what their winners share, and the posts to answer.
How it runs
What happens after you start
It works through these steps and files one branded, designed report with a sources appendix in your Gallery.
- 01Competitor research: Up to five competitors (six companies with yours): their messaging, product, audience and latest news, in one designed report with company sections, a landscape map and a sources appendix.
- 02Competitor social review: Up to three competitors (four with yours), ten recent LinkedIn posts each with what every post earned: who gets the attention, what their winners share, and the posts to answer.
Who it’s for
When to reach for Competitor research
- Before a repositioning, to see which claims are already taken and which are open
- Before a launch, to read how the companies you will be compared with describe themselves
- When a rival's posts keep earning attention, to learn what their winners share
Questions
Competitor research questions
What are the two formats?
Competitor research profiles up to five competitors (six companies with yours) on messaging, product, audience and latest news, with a landscape map. Competitor social review takes up to three competitors (four with yours) and reads ten recent LinkedIn posts each, showing what every post earned, who gets the attention and the posts to answer.
Where does the information come from?
From public pages only: each competitor's website, press and public LinkedIn posts. Every finding points back to its source in the appendix, and nothing is stated that a source does not carry.
Can I include my own company?
Yes. Tick "Put us on the map too" or "Score us too" and your own site is read and placed beside the competitors you named.
Do I need to connect any accounts?
No. You give it competitor web addresses and what you want to learn; it reads public pages and nothing else.
What do I download?
One branded, designed report with company sections, the landscape map or post scores, and a sources appendix, saved to your Gallery as an editable report with a PDF download.
Can I run it again later?
Yes. Run it again with the same competitors to see what has changed, or add a new one to the set.
Competitor research reads only what your competitors publish: their websites, their news and their public LinkedIn posts, plus your own site when you ask to be put on the map or scored too. It connects to none of your accounts. How DesignTech handles your data
Know what your competitors say, sell and post
Free · No card required